THE ROYAL ACADEMY OF ART
SUMMER EXHIBITION 2017
CAMPAIGN DESIGN
Agency: Pentagram, Harry Pearce
The RA Summer Exhibition represents the art made today. It includes a panorama of art in all media, from painting, printmaking, film and photography to sculpture, architectural works and performance art. I designed a campaign for the 2017 Summer Exhibition. I designed the visual identity independently, overseen by the creative direction. The design is based on Yinka Shonibare ’s six metre high colourful wind sculpture that was placed in the RA Courtyard during the exhibition.
The RA Summer Exhibition represents the art made today. It includes a panorama of art in all media, from painting, printmaking, film and photography to sculpture, architectural works and performance art. I designed a campaign for the 2017 Summer Exhibition. I designed the visual identity independently, overseen by the creative direction. The design is based on Yinka Shonibare ’s six metre high colourful wind sculpture that was placed in the RA Courtyard during the exhibition.